Free shipping on orders over AED500+

We are delivering to all GCC countries

International shipping not available at the moment

Making conscious (fashion) choices accessible to everyone. With select brands and through MOIETY Conscious Alchemy, we create collections that are both aesthetically pleasing and environmentally friendly.

SUMMER SALE

30% OFF ALL OLD COLLECTION

No refunds or returns on sale items*

New Arrivals

Discover our NEW summer collection from Zulu & Zephyr

New from Kivari

Introducing NEW summer collection

Exclusively available with us

Our focus extends beyond profit, prioritizing ethical trade to support both the environment and communities.

Exclusively available in dubai

New Arrivals

Introducing Lack of Color

As seen in:

Cassanova top worn by our founder Eva

Fella swim

Beach ready in Josefina set top+shorts

SNDYS

@fellaswim buddies, striped or white?

Fella swim

Make statement in our Ember dress

SNDYS

@daniela.hayek wears 🍋 lime green Josefina dress

SNDYS

Conscious Fashion, Conscious Alchemy

Only the finest natural fibers and innovative manufacturing methods.